DCC and Clarion initiate industry-wide discussion on electronic data dialogue

[Herford, 13 July 2016] It was about a “win-win-win” situation that Dr Olaf Plümer, CEO of the Daten Competence Center e.V. (Herford), spoke at the start of the industry-wide discussion on the topic of ‘Digitisation, from Purchasing through to Sales’, initiated in conjunction with Clarion Events Deutschland (Bielefeld). One of the objectives of this discussion was to define IT deficits specific to the industry. A further objective was to support the significance of ZOW, the supplier fair, as a labour and communication platform for the value-added chain in the furniture industry, according to ZOW consultant UdoTraeger.

Plümer and Traeger presented the workshop held on 5 July at the offices of the Herford Furniture Associations, which was attended by numerous representatives of various software companies from all over Germany.

Basically, there was mutual agreement that the furniture industry is faced with tremendous challenges associated with digitisation and, unlike in the automobile or other branches of industry, there is a considerable need to catch up. Specifically, it was the coming-together of over 20 experts at the event, which was designed as a brainstorming exercise.

The representatives of the IT and software companies support the intention of focussing on the digitisation of the entire value-added chain of ‘furniture’ as the main topic at the up-coming ZOW to be held in Bad Salzuflen between 7 and 9 February 2017.

If attendance at the ZOW can demonstrate intelligent ways of process optimisation and cost reductions in the furniture industry, summarisedUdoTraeger, then today’s exchange has been the first success.